
Alicia Silverstone Reprises Her Clueless Role in Teaser for Rakuten Super Bowl Ad
Alicia Silverstone Reprises Her Clueless Role in Teaser for Rakuten’s Upcoming Super Bowl LVII Ad
Alicia Silverstone revived her Clueless character Cher for a new ad.
The 46-year-old actress returned to the role of a fashionista California the girl will be filming a commercial for Rakuten that is set to air during the upcoming 2023 Super Bowl.
The teaser for the video shows the actress – who recently took part in a photo shoot for Compassionate Living magazine – Return to Shericonic yellow plaid skirt and jacket.
During the clip, the character, who enters the classroom with shopping bags aloft, turns and addresses the students in the room, saying, “Don’t worry – your girl is back.”
The ad is set to the sound of the Supergrass hit Alright, which was featured in the 1995 film, and promotes a cash-back scheme for the brand, which Silverstone says Cher would love.
Back in action: Alicia Silverstone revives her no-nonsense character Cher for new ad
She told People: “Rakuten makes it easy to save while you shop, and working with them to revive Clueless for the Super Bowl made sense given how much Cher loved to shop — she’d definitely get a ton of cash back.”
The full ad is scheduled to air during the Super Bowl on February 12.
Silverstone opened up about one of her most iconic roles in a new video released Tuesday.
In the clip, the 46-year-old actress is dressed in a recognizable yellow suit with a checkered skirt that her character wears. Sher in the 1995 coming-of-age classic Clueless.
The Golden Globe-nominated star, who also paid tribute to teen romance on the channel 27th anniversary last year – played with chewing gum like her character in the scene where she gave a speech to the class.
She captioned the video: “I’m just going to leave it here.”
A recently shared video showed her wearing an almost identical set of Cher’s original costume.
The mother-of-one wore a cropped jacket with an additional red check detail.

Directed by: The ad is set to the sound of Supergrass’ hit song Alright, featured in the 1995 film, and promotes a cash-back scheme for the brand, which Silverstone says Cher would love

Coming soon: The full ad is scheduled to air during the Super Bowl on February 12; Alicia with Stacey Dash in The Clueless.

Cher from Clueless: Silverstone showed off one of her most iconic roles in a new video released Tuesday
She paired it with a matching mini skirt and wore a simple white top that was tucked into the skirt.
She accessorized with a gold ‘C’ necklace for Cher and accessorized with a pair of dainty gold earrings.
Over the years, the Miss Match alum has kept her classic blonde tresses intact and looked almost identical to the scene filmed nearly 28 years ago.


The iconic, quotable scene: The Golden Globe-nominated star played with a bubblegum like her character did during a scene in the film, which debuted back on July 19, 1995.
In the original scene, she was wearing white knee-high socks and heels, which were not present in the music video, as she was standing behind the podium, as in the film.
Clueless debuted back on July 19, 1995.
The classic hit – directed by Amy Heckerling – is based on Jane Austen’s 1815 novel Emma.

Teen Movie: The coming-of-age movie tells the story of 15-year-old Cher—a charming but spoiled girl who lives in Beverly Hills with her lawyer father—and her journey through family life, popularity, friendship, and romance. love
Clueless has built up a cult following over the years and is considered one of the best teen classics.
According to the synopsis, the coming-of-age film tells the story of 15-year-old Cher – a charming but spoiled girl who lives in Beverly Hills with her lawyer father – and her journey through family life, popularity, friendship and romantic love .
The star-studded cast also includes Paul Rudd, Stacey Dash and the late Brittany Murphy.

Cult Classic: Over the years, Clueless has built up a cult following and is considered one of the best teen classics
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