Imagine a day when you can place an order in a store without a phone or credit card. The new Mastercard program makes this happen.
This week, the credit card company introduced a biometric clearance program that allows customers to use their hands or face to place an order. The program starts in Brazil and will soon spread to the Middle East and Asia.
According to Mastercard, participants in its biometric clearance program offer consumers the opportunity to conveniently sign up for biometric ordering services at a store or home through a seller or vendor identification app.
Mastercard said customers can pay by smiling at the camera or waving their hand over the reader. The company said sellers will benefit from faster and more secure payment methods.
“The way we pay has to keep up with the way we live, work and do business, offering consumers a choice with the highest level of security,” said Ajay Bhala, President of Cyber & Intelligence at Mastercard. “Our goal with this new program is to make shopping a great experience for both consumers and sellers while providing maximum security and convenience.”
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